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The palettes feature designs inspired by ice cream cones, sundaes, and more.
May 5, 2020
By: Beauty Packaging Staff
Sugary Cosmetics has launched an Ice Cream Collection. The whimsical palettes are modeled after ice cream sundaes, and the makeup colors are inspired by classic flavors. “We want consumers to feel like they just stepped into their favorite ice cream parlor when using the makeup,” the brand stated. A “real” ice cream sundae and cone were photographed, and the paperboard palettes were decorated with the images. The Banana Split Palette includes 17 pigmented eyeshadows, 5 shimmers and 12 matte. The makeup is scented lightly, like a banana milkshake. The Ice Cream Bucket is a paperboard palette with 4 blush colors — Cotton Candy, Pink Lemonade, Raspberry, and Orange Cream. Another is the Ice Cream Cone Highlight Palette, which includes 3 chocolate-scented makeup shades. The collection also includes the Lash Menu — a set of five faux eyelashes, in a box designed to resemble an ice cream menu. Each set of lashes can be used up to 25 times. There are also two matte lipsticks named after toppings, Fresa and Cherry.
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